You will find that the most successful marketing campaigns and online businesses have a blog within their armoury. Fresh, and relevant content that is both engaging and interesting to your customers will help increase brand awareness, enhance your digital footprint and complement your social media and seo strategy, and when utilised effectively will pave the way for a fruitful digital marketing strategy. A good blog also exhibits a more human side to your company, and can be used to communicate with your audience on a regular basis.
Rankability provide a number of blog packages or you can customise your package with additional features and integration options. We will design, create and place your blog seamlessly within your existing web site.
All our blogs are fully SEO compliant and are built with SEO friendly URLs, META tags, XML sitemaps Google analytics and optimised for speed.
Here are a few examples of the (optional) additional features available with our blog design solutions:
Advanced social media integration - display your twitter feeds, facebook group or FlickR photos on your blog. Also propogate your content and posts automatically to other social media platforms like LinkedIn or Youtube.
Enhanced Content - add a media gallery, featured content, advertisement banners, incentivising cmments and discussion.
Subscriber Management- add a subscribe reminder feature throughout the blog to encourage new customer subscriptions.
Enhanced author profiles - further engage with your customers by adding author photos and biographies.
Go mobile - optimise your blog for display for a number of mobile devices including the Apple iPhone, Blackberry, Windows Mobile and Android devices.
Once your blog is live, we can also create and manage your content for you on an on going regular basis. Fresh and frequent content is essential to raise your blog profile and standing in the search engines.
Rankability will create professional and journalistic content with relevant quality images for posting on your blog. All content will be verified and quality assured before publishing.
We can also manage your RSS news feed for you and ensure it's upto date with fresh news, embedded content (videos, images, podcasts, widgets etc) published and propagated in the right places, all beneficial in helping your sites natural link popularity.
- Complements and fully integrates with your social media strategy
- Enhance traffic to your website from long tail search phrases.
- Good for viral campaigns
- Publish RSS Feed helps increase online digital foot print
- Gain subscribers and potential customers.