Claude AI
Rank Tracker
Know when Claude includes you—and how often
it references your pages versus competitors.
Built for agencies • White-label reporting • CSV/Sheets exports
Detect brand mentions inside Claude's answers
Track citation presence for your domain(s)
See which pages get referenced—and how often
Monitor competitor citation share by keyword/cluster
Get do-this-next playbooks to earn more citations
Why Claude is different (and why to track it)
Claude is trained with Constitutional AI, which favors neutral tone, safety, and verifiable info. It excels at long-context reasoning (summaries, multi-doc synthesis) and often attributes carefully—sometimes with links, sometimes with descriptive references. Your strategy must match that behavior. This tracker shows when you're present, how you're credited, and what to change to win and keep inclusion.
What this rank tracker measures (Claude-specific)
Claude condenses research and sources into one view where decisions happen. If your content isn't included, you're invisible at the moment users form opinions. This tracker turns Claude from guesswork into a measurable channel you can improve week after week.
Presence
Are we mentioned in the answer?
Attribution
Are our pages cited among sources?
Momentum
Is our citation share growing vs. competitors?
Brand Presence
Your brand appears in the narrative answer.
Reference Presence
Your domain/URL (or named resource) appears among references.
Reference Share
% of checks where your source is referenced for a keyword/cluster.
External-Source Density
How often Claude uses external sources vs. pure synthesis.
Evidence Fit Score
Does your page provide the definitions, steps, data, and primary sources Claude prefers to echo?
Neutrality & Safety Match
Whether your content aligns with Claude's neutral, safety-first phrasing on the topic.
Follow-up Stability
Inclusion changes after common refinements ("risks?", "steps?", "alternatives?", "is it safe?").
Long-Context Advantage
Whether long, well-structured guides are referenced more in your cluster.
Core KPI
Reference Share × Brand Presence at the cluster level—so you optimize where Claude's inclusion impacts pipeline.
Claude-unique modules
Reference Pattern Monitor
See when Claude gives a live link vs. a descriptive reference (e.g., "vendor guide," "official docs") and how that pattern changes by query type.
Constitutional Fit Checker
Score your pages for neutral tone, clear disclaimers/scope, and risk/ethics notes—elements Claude tends to keep in its answers.
Long-Context Readiness
Check for TL;DR, structured sections (definitions → steps → examples → references), and in-line primary sources—so Claude can summarize and credit you.
Follow-up Drift
Track how presence shifts after "risks?", "limitations?", or "ethics?" follow-ups. Add short sections that keep you referenced as users dig deeper.
How it works (early access)
Add keywords, clusters & competitors
Include "how-to", "best", "vs", and safety-sensitive queries.
Schedule checks
Daily default. We capture the answer and all references/links.
Parse mentions & references
Map to pages and clusters.
Review modules
Reference Pattern, Constitutional Fit, Long-Context readiness.
Ship playbooks
To raise inclusion and stabilize references.
Built for agencies (and teams that report like them)
Workspaces/Clients
Clean separation of data and reporting by client or brand.
White-label
Your branding on dashboards and scheduled PDFs.
Roles & permissions
Give SEOs, writers, and AMs the right access.
Exports & API
Move Claude metrics into Looker/Power BI/Sheets quickly.
What "winning" looks like (example insights)
"Your domain is referenced in 38% of Claude answers across the 'best + category' cluster—add a TL;DR + primary source links to reach 55%."
"Pages that include risk/limitations and ethics/disclaimer sections are referenced 1.7× more often in safety-sensitive topics."
"Competitor Z is kept as a reference via two neutral explainer pages—replace them by adding a definition block + method note + citations to primaries."
Why this beats manual spot-checks (for Claude)
Captures link vs. descriptive reference patterns
See when Claude links directly vs. describes sources as "vendor guide" or "official docs".
Quantifies external-source density and follow-up drift
Track how often Claude uses sources vs. synthesis, and inclusion changes after refinement queries.
Normalizes metrics clients understand
Presence, reference, share—clear measurements instead of vague "Claude optimization."
Turns findings into clear edits aligned to Claude's style
Constitutional fit, evidence structure, neutral tone—specific changes that match Claude's preferences.
Playbooks included (Claude)
Constitutional Fit
Add neutral tone, scope/disclaimer, and risk/ethics notes where relevant.
Evidence Kit
Swap third-hand stats for primary sources, add definitions, steps, and small tables.
Long-Context Structure
TL;DR at top, logical sections, and in-line citations that survive summarization.
Follow-up Keepers
Short answers for "risks?", "limitations?", "alternatives?" to retain references after refinements.
Frequently Asked Questions
Is "rank tracking" accurate for Claude?
Claude doesn't return classic 1–10 positions. We track brand presence, citation presence, and citation share—the inclusion signals you can influence and report.
Does Claude always link sources?
Not always. It may link or describe a source. We track both and show how patterns vary by query type.
Do you capture follow-ups?
Yes—pre/post answers so you can see if references change with "risks?", "steps?", and other refinements.
Does this replace my traditional SERP rank tracker?
No. Keep your SERP tracker for blue-link SEO. Use this to measure Claude inclusion—a separate, high-intent surface.