Rankability vs GrowthBar: Which SEO SaaS Tool is Better?
Rankability and GrowthBar are two tools usually mentioned in the same sentence. But which SEO SaaS tool is better? Below, we compare them both to answer that exact question.
What is Rankability?
Rankability is an SEO SaaS product designed by SEO agency owner Nathan Gotch to help users discover, strategize, and develop search-friendly content.
What is GrowthBar?
GrowthBar is an AI-powered SEO tool that helps with the entire content writing process, from research to distribution.
Key Features of Rankability
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Keyword Research: Generate keyword ideas for your SEO strategy.
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AI Content Briefs: Create briefs that are relevant and detailed in a click.
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Content Optimizer: Get NLP keyword suggestions to meet search intent for keywords.
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Content Monitoring: See how your content is performing regarding relevancy.
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Weekly Mastermind Calls: Update your SEO knowledge with the weekly mastermind call.
Key Features of GrowthBar
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AI Tools: Access AI tools to help with blog outlines, writing, rewriting, and meta descriptions.
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On-Page SEO Audit: Get an on-page SEO score and improvement recommendations.
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Topic Generator: Generate topic ideas in seconds for inspiration.
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Keyword Research: Find related keywords that target your niche and support your SEO goals.
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Competitor Research: Spy on your competitors and see how they lose or generate traffic.
Pricing Packages of Rankability
If you want to try Rankability, they offer a free trial. They also have three monthly packages:
By purchasing an annual package, you'll get two months free. And if you need a bigger plan, you'll need to contact their support team.
Pricing Packages of GrowthBar
GrowthBar also has a free trial. You can even get a discount on annual plans. Regarding monthly plans, they have the following:
If you need a large plan (10 or more seats), you can contact GrowthBar for a bespoke solution.
Pros and Cons of Rankability
Pros
- Created by an SEO for SEOs
- Free mastermind calls with Nathan Gotch
- Low learning curve due to simple interface
- Provides actionable insight in real-time
- Perfect for individual or team use
Cons
- Some features are still being improved
Pros and Cons of GrowthBar
Pros
- Tons of AI features
- Lots of integrations (including Google Search Console)
- Various SEO tools
Cons
- A little more complex than other tools
- Limited number of AI articles on lower-tier plans
Comparing Rankability and GrowthBar
| Feature | Rankability | GrowthBar |
|---|---|---|
| About | SEO SaaS product by Nathan Gotch for creating search-friendly content. | AI-powered SEO tool covering research to content distribution. |
| Best Suited For | SEOs and teams needing real-time insights and content optimization. | Content marketers needing comprehensive AI-powered SEO tools. |
| AI Dependency | ✅ Less reliant on AI, more credible content | ⚠️ Heavily AI-focused approach |
| Learning Curve | ✅ Simple interface, low learning curve | 📈 More complex than other tools |
| Unique Advantage | Weekly mastermind calls with Nathan Gotch, SEO-focused approach | Extensive AI features, multiple integrations including GSC |
Conclusion
Rankability and GrowthBar are both great tools.
However, Rankability relies less heavily on AI, so we'd promote this as the better option.
With this, you're less likely to produce content that isn't credible or poorly researched.
Choose Quality Over AI Automation
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