Rankability vs Outranking: Which SEO Tool is Best?
Rankability and Outranking are two tools that SEOs and teams love. However, which is the best? We wanted to find out, so we compared each tool below.
What is Rankability?
Rankability is a comprehensive SEO tool launched by SEO agency owner Nathan Gotch, and it's designed to create search-friendly content that ranks on the SERPs.
What is Outranking?
Outranking is an advanced SEO content writing and optimization tool that utilizes AI to increase the speed at which content is created.
Key Features of Rankability
- Keyword Research: Find relevant keywords that matter to your business and SEO goals quickly.
- AI Content Briefs: Develop detailed AI-generated briefs to develop great website content.
- Content Optimizer: Use quality data from IBM Watson and Google to optimize content relevance.
- Content Monitoring: Track the content valence and compare it to other top-performing web pages.
- Weekly Mastermind Calls: Join the weekly mastermind call to get support and insight from the founders.
Key Features of Outranking
- SEO Content Editor: Get real-time optimization suggestions while creating content.
- SEO Content Strategy: Cluster keywords and plan a topical authority-aimed strategy in seconds.
- Content Optimization: Automatically optimized content with one click.
- Content Brief Creation: Leverage SERP data and AI to develop detailed content briefs.
- AI-Assisted Writing: Use their trained AI SEO writer to produce content quickly.
Pricing Packages of Rankability
Currently, Rankability offers three pricing packages:
There's a fourth one for enterprises. You'll need to contact the support team to get a price for this. If you purchase one of their annual packages, you'll also get 20% off. Users can also try the platform for free.
Pricing Packages of Outranking
Outranking has three different pricing models:
For enterprises, there is a custom plan option. You'll need to contact them for more information. You can also save 25% by purchasing an annual subscription. The platform doesn't have a free trial, but they have a 7-day money-back guarantee.
Pros and Cons of Rankability
Pros
- Offers a unique Rankability Score
- Provides weekly mastermind calls and founder support
- Use quality data from IBM Watson and Google
- Require very little onboarding and training
- All pricing tiers have the same features
Cons
- The platform is new, so some features are still being updated
Pros and Cons of Outranking
Pros
- Provides a suite of SEO tools
- Has various AI features
- Offers a "Concepts" feature that uses SERP data for research
Cons
- No free trial
Comparing Rankability and Outranking
| Feature | Rankability | Outranking |
|---|---|---|
| About | Comprehensive SEO tool by Nathan Gotch to create search-friendly content. | Advanced AI-powered SEO content writing and optimization tool. |
| Best Suited For | SEOs and content marketers focused on creating and monitoring search-relevant content. | Content creators who want AI assistance for faster content production. |
| Approach | ✅ Quality data from IBM Watson and Google with founder guidance | 🤖 AI-first approach with automated content creation |
| Trial Options | ✅ Free trial available | ❌ No free trial (7-day money-back guarantee) |
| Unique Advantage | Weekly mastermind calls, Rankability Score, premium data sources | AI-assisted writing, one-click optimization, concepts feature |
Conclusion
Rankability and Outranking are both quality SEO tools.
However, Outranking relies more on AI than Rankability, so if you're serious about SEO, we recommend using Rankability to ensure you create reliable and credible content.
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