The SEO Jobs Market in the USA
2025 Case Study
Key Takeaways
Overview of the SEO Job Market in 2025
We studied 19,205 SEO jobs in the top 100 most populated US cities. Here's what we found out:
SEO Job Salaries vs All Jobs (U.S.)
Minimum Educational Requirements for SEO Jobs
Experience Requirements for SEO Jobs
SEO Job Types
On-Site vs Remote vs Hybrid
Criteria for Selecting the Best/Worst SEO Jobs
We determined the "best" and "worst" cities for SEO jobs in the United States by looking at the following:
- Annual Salary
- Total Number of Jobs
- Job Type (Full & Part-Time)
- Job Requirements (A Mixture of Experience Levels)
- Job Title (A Mixture of Job Titles, e.g., SEO Consultant and Director of SEO)
By looking at these factors, we determined that the following are the best/worst cities for SEO in the USA.
Top 10 Best Cities for SEO Jobs in the USA
During our research, we found that the following are the top 10 best cities for SEOs in the USA:
We rated these the best because they offer various part-time and full-time jobs, flexible hours, and superb salaries.
1. New York, NY
New York, NY had 475 jobs in total. These jobs were 318 full-time and 157 part-time positions.
The average salary was $76,235, and interestingly, there were a comfortable number of entry-level, mid-level, and senior-level roles. However, most SEO jobs here require a bachelor's degree or higher.
2. Long Beach, CA
Just south of San Francisco, Long Beach, CA, had 298 job listings online. However, the average salary for these roles was $70,626.
Our research also found that 55 of the 298 jobs paid $120,000 annually.
3. Irving, TX
Next, we have Irving, TX. Who, surprisingly, had more SEO jobs than other cities in Texas, including Austin, TX.
They had 256 jobs, with an average salary of $63,929. Most of these jobs were on-site, so there weren't many work-from-home arrangements.
Top 10 Worst Cities for SEO Jobs in the USA
Our research revealed that the following cities in the United States are the worst places for SEO jobs.
We rated these the worst because there are hardly any opportunities for SEOs.
Conclusion
The SEO job market in the USA offers excellent opportunities with above-average salaries, particularly in major metropolitan areas like New York, Los Angeles, and cities across Texas. While most positions require a bachelor's degree and prefer on-site work, the career path offers strong earning potential and diverse opportunities for growth.